In The Office
My Philosophy
No task is too big
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As a founder, each day looked different. Most days were filled with big tasks like developing and deploying entirely new product categories.
No task is too small
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But some days were filled with small tasks like hand wrapping PR packages or fielding calls with customers to help them troubleshoot our products.
My work ethic prioritizes hands-on execution, regardless of task size; there's lessons to be learned and value in every task, big or small.
My Principles
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I believe successful businesses come from an uncompromising dedication to fulfilling user needs.
user-centered
When making critical decisions, user data is my guiding compass to navigate through uncertainty.
data-backed
The best solutions are built off of intuitive and smart designs. Never underestimate the power of great design.
design forward
I treat everything like an MVP; there's always room for continuous learning and iterative improvement.
iteration focused
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My Superpower
"Making large strides with small steps."
Developing new products or services can be overwhelming with endless paths to take. I'm best at creating frameworks to guide teams through uncertainty, using data to inform decisions at every step.
My
Dream Team




I love working with and learning from multi-disciplinary, diverse teams.
Innovative ideas come from a collection of different perspectives.
Out of Office
Where I live
Although I'm born and raised in sunny Los Angeles, California and still call there home, I'm currently residing in Seoul, Korea
I've previously lived in San Francisco and New York, and somewhere in between, I've traveled around to 29 different countries - and hope to travel more ◡̈ .

What I live for
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My passion for product development and continuous learning extends beyond the professional workplace.
During my free time, you can find me creating, experimenting, building, or diving into new topic areas.
As of late:
I've been experimenting and testing out new flavor fusions of recipes that inspired me during my travels. Now as a partner of &TheTable, I'll be hosting curated pop-up dinners.
In the kitchen
I rolled up my sleeves and worked on an Italian winery last summer. After falling in love with the wine world, I studied and passed WSET Level 2 exams with distinction.
In the field
Recently, I've become obsessed with pottery. While I initially pursued perfection with wheel-thrown pieces, I'm now embracing the art of imperfection with hand-built pieces.